This category includes all activity relating to food and drink (both alcoholic & non-alcoholic) and all FMCG (Fast Moving Consumer Goods) products. FMCG goods are defined as frequently purchased essential or non essential goods, E.g. toiletries or batteries.
This category is open to all radio stations, advertising agencies and advertisers operating on the Island of Ireland. For a piece of copy to be eligible it must have aired on a radio station broadcasting within the 32 counties of Ireland between October 1st 2015 and December 31st 2016.
